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IT’S PRO TIME
STAPLES - 2017
“ The new approach, featuring the tagline “Staples - It’s Pro Time,” centers around the concept that every day people go to work and strive to be true professionals at what they do, no matter where they work. The campaign is the first in the company’s history to look beyond retail and address the complete spectrum of Staples customers, from consumers to small and mid-sized businesses, and enterprise customers.”
- BLOOMBERG NEWS
ECD/ ROBERTO SANTELLANA
CD/ KEITH MATLAND
CD/ MARK RADCLIFFE
SAD/ JUSTIN COOMBS
DIGITAL
CONCEPT
